This book is targeted to people who are new to Google AdWords or
experienced professionals who need to refresh their basics about AdWords.
I have written this book with focus on practical learning and usage of Google
AdWords. I have tried to be as descriptive as possible along with usage of
relevant screenshots and step-by-step instructions, which are very simple to
understand and follow.
With the help of this book, you will be able to understand the concept and
basics of AdWords, create your first campaign and optimize it efficiently to
ensure that you save money while generate great results.
This book is concise and to the point “Step-by-Step” guide for Google
AdWords, which will come handy in each phase of AdWords, campaign creation
and management.